Category Archives: Business

Being a Creative Writer in 2017

Yesterday, while cleaning out e-mail, I ran across several Funds for Writers newsletters I hadn’t yet gone through. One contained a brief musing from Hope Clark on “How to Make Time for Writing.” What really caught my eye were these 2 sentences: “When someone thinks writing is about squeezing it into an already busy schedule, they’ve already discounted it (the writing). Instead, writing ought to simply be more important than something they are already doing, and they stop doing that other thing because it just makes sense.”  To which I thought, “Clearly, Hope Clark doesn’t need to work to pay the bills like most writers in 2017.” Usually that “something they are already doing” is a fulltime job because writing doesn’t pay the bills.

Clark goes on to say: “Fulltime money means fulltime writing, and even so, fulltime writers struggle making enough income to live on.” I’ve been a fulltime writer. Most years I made $0 income from writing and lived off my retirement savings while I continued to write and seek out paying markets. The reality is that getting paid for writing, especially writing fiction, is a tremendous struggle nowadays, and I suspect it always has been. But you can write for free all you want on the internet of course, and websites will welcome your writing.

If you are a writer with a fulltime job to pay the bills like me, you know what I’m talking about. I’m fortunate if I can get an hour a day for writing, and afternoons on the weekends. That’s for the writing and research for writing. That doesn’t include marketing for Perceval’s Secret or promotion for it, networking for shorter pieces like essays and short stories, or reading.  I’m fortunate to have a commute of about 40 minutes in the mornings and 60 minutes in the evenings, so I’m able to read on the bus. If I didn’t have that commuting time, I’d not be reading either. I’ve thought of writing on the bus, but handwriting is hard because of the stops and starts, and bringing my laptop on the bus when I don’t use it at work ends up being too heavy and too much, and too much of a risk it’ll be damaged or stolen.

So, it’s fine to dream about writing fulltime, make money with your writing, and maybe even having a substantial readership someday. To get there you need not only hard work but time in which to do that hard work. Being a creative writer in 2017 means that you will be expected to do everything yourself: writing, publishing, marketing, promotion, and perhaps even distribution although Amazon has made distribution much easier as well as other online sites. And going into debt to do it all.

If you choose to go the traditional publishing route, you’ll need to secure representation from a literary agent which means research, writing query letters, sending query e-mails, and repeat. You could also research publishers to find out which ones publish your genre and accept unagented manuscripts. If you get an agent, then that agent starts shopping your manuscript around. Chances are, you’ll be asked to do more revision work on it as well. Let’s say your agent lands a publishing deal for you. The publisher’s editor now takes over your manuscript, perhaps will request more revision work. Writers working for the first time with a publisher won’t generally be given any say in the title of the book, the cover, and production decisions like font. You will be expected though by the publisher to market and promote the hell out of your book because the publisher won’t. But you won’t have to set up distribution yourself.

This is the reality of being a creative writer in 2017. And in my humble opinion, it’s perfectly OK to squeeze in writing in my busy schedule whenever I can because I need to write, I need to market my writing, and I need to keep writing. That is not discounting writing at all. I’m saying it’s important and as much a part of my life as the job I have to pay the bills.

Do you squeeze writing into your busy schedules? How do you do it? Do you think that’s discounting your writing?

 

 

 

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How do you choose books to buy?

“Success is the ability to go from one failure to another with no loss of enthusiasm.”  — Winston Churchill

Sam Shepard

In another word, perseverance.  Success and what it means has been in the back of my mind this week.  Sam Shepard died as the week began, and reading about his life as a playwright, writer, and actor proved provocative to my mind. Shepard told an interviewer once that he felt most comfortable in the theater, writing for the theater. That made me ask myself where do I feel most comfortable in my creative life? How does that feeling relate to production and success? I know I am happiest when I am writing fiction.

This morning, I ran across a short essay by Hope Clark, a mystery writer who has a well-known newsletter called Funds for Writers. In this essay, Clark wrote about what the most important thing is about being a writer.  Is it getting credit for writing and publishing? Or is it giving the world a great story experience?

My next thought was that maybe success could be measured in just how great the story experience was that you’ve created. But how does anyone know that? And could one person’s great story experience be another’s failed story experience? Today, for example, I finished reading a novel that has won rave reviews and that I’d heard friends and acquaintances rave about for a long time.  I didn’t think it was that great at all.

I don’t rely solely on what my friends and acquaintances recommend when I’m looking for a great story. I read reviews, I subscribe to the NY Times Book Review newsletter, as well as reading the review sections of other papers and magazines. I have to admit that I don’t pay much attention to marketing blurbs or any kind of promotional pitches. What I pay attention to are the descriptions of the novel’s story, and then a little to genre. I love books, though, that blend genres or bend them. So I guess it’s important to know your own taste and interests before going off to Amazon or a bricks and mortar store to buy books. I do miss bricks and mortar bookstores where I could wander around and actually see, touch, and smell the books!

In her essay, Clark describes the kind of promotional copy that will turn her off a book, and the kind of promotional copy that will spark her interest. Her ultimate point in the essay, though, is that authors need to remember their responsibility to readers, i.e. to provide them with a great story they’ll be glad they paid good money for and spent their time reading. That whatever they say in their pitches and promotions, they focus on the story.

So, Mr. Churchill, I think I’d define success for a writer in this way: Committed to writing the best you can, knowing what makes your stories great,  giving your readers one great story after another, and attaining the recognition of being a writer who produces great stories, i.e. the kind of stories that people want to buy and read.

What draws you to a book? How do you choose the books you buy? What was the last great story you read? Please respond in the comments section!

The Cost of Being Independent

The May 2017 issue of The Writer is chock full of helpful and interesting articles! Since I’m working to pay off debt incurred from e-publishing Perceval’s Secret, I was particularly interested in the article, “Going Rogue: Is Self-publishing right for you?” In this article, Kerrie Flanagan compares the traditional publishing model and the self-publishing/independent model, covering all aspects of production, publication, marketing/promotion, and distribution. I recommend this article highly, highly, highly — especially for anyone who believes it doesn’t cost much at all to self-publish.

It depends, of course, on what you want. If you just want to publish an e-book, your costs may not be that high compared to a paperback or hardcover.  I took the advice and suggestions of others, some were writers I knew who’d been successful with self-publishing, and made certain that I found a good-to-excellent editor and a collaborative cover designer for my e-book. Editors can be expensive, anywhere from $1,000 to $10,000 depending on what you want and who it is. Shop around, but also shop local if you can. I’m fortunate to live in a literary urban area full of colleges and writing resources. The cover design for me was actually the least expensive cost. I went with a designer who’d done a friend’s book covers. There are writers who are talented in design also, and they can design their own covers, saving money there.

My next expense was to turn my Word document into ePub and Mobi files for Kindle and other e-readers.  For me, this was a painful learning experience. Fortunately, I found an excellent and very patient formatting company, BookNook.biz. Because I had not cleared my Word document of all icky formatting glitches, and Word is notorious for them, there were all sorts of issues with the electronic formatting that cost me more to fix than it would have if I’d cleared the Word document at the beginning. I didn’t know. I paid for my ignorance.  It won’t happen again.  Some writers know a lot about formatting or aren’t scared off by the conversion process. They will save some bucks by doing the conversion themselves.

Flanagan doesn’t go into the cost of ISBN numbers, registering your novel with the US Copyright Office, and marketing/promotion costs.  The last can cost you significantly more than producing the book, depending on what you want, of course.  I worked in advertising at one point in my life and know a bit about marketing.  The most important thing about marketing that you need to know is that unless you are famous or have an irresistible platform, it’s going to be very difficult making yourself heard in the cacophony of promotion at any given moment. In the US, at least 50,000 books are published every year. You’ll be competing with all of them for readers’ attention and hard-earned money. Adjust your expectations for sales accordingly.

With traditional publishing, the writer has no up front costs as with self or independent publishing. The writer also doesn’t have the control that she has as an independent publisher. Traditional publishers take over all the production, with some limited input from the writer about covers, titles, and then proofing galleys. They will also provide very limited marketing and promotion, but are honest with writers that they depend on them for the bulk of this work. It can take up to 2 years for a traditional publisher to publish your book.  If you do it yourself, it can be done in 3-6 months. Perceval’s Secret took 8 months because I slowed the editing and revision process at the beginning.

Photo: aliyasking.com

There is one important thing that traditional publishers (and literary agents) do that writers cannot really do on their own. That is: tell a writer if a book is in publishable shape or not. Even before I contracted to work with my last editor, I’d already been through several edits including a really close line edit. I knew that there would be no major changes or issues for that last edit. There was polishing, however, and that is an important process also. In the last few years, I’ve been asked to read self-published books on occasion. I love helping out a fellow writer, especially if a book is truly worth the attention my review might be able to get for it.  But in all cases, the books were in such terrible shape with grammar, language, sentence and paragraph construction, narrative structure, and in one case, checking facts,  I was shocked. How could a writer allow their work to be published like that? So I’d caution anyone thinking of going the self-publishing route to be absolutely certain that their writing is the best it can be, and do not depend on self-publishing services to provide competent editing for you.  Find your own professional editor.

As I mentioned at the top, I’m still paying off the debt I incurred for publishing Perceval’s Secret in digital form.  I’m coming up on the end of the promotional period on July 1 for the 0% interest rate from the credit card I transferred the debt to (it was originally on another credit card with high interest). I set up a GoFundMe project to raise the funds to pay off this debt, so if you’d like to help out, every $10 or $20 will be a big help. It’d be great if I could raise another $600 in the next couple weeks.  The GoFundMe page is here.  Thank you!  Or please buy Perceval’s Secret at Amazon or B&N, and leave a review there after you’ve read it.

Taking Perceval to the Next Step GoFundMe Page

A Brief Hiatus

At least, I hope it will be brief!

On Monday, I begin a new job.  It’s fulltime. And for the first three days, I’ll be at the headquarters office in another city for training. This past week I’ve been busy trying to get my life organized and finish up some things so I won’t feel that I have lots and lots hanging over my head during the next few weeks. I have several blog posts in the pipeline but need more time to finish them, and I’m running out of time this weekend.

Transitioning from part-time work to fulltime will involve a major adjustment, I’m certain, in all areas of my life. The schedule will be the first big adjustment. I expect to be especially tired for at least the first month. I have no idea at this point how much writing I’ll get done, but my plan is to write blog posts at a minimum and perhaps return to journal writing. Getting enough sleep and my health will be my first priority during this transition.

Generic Office Receptionist (Not me!)

The new job is far from writing or anything creative — I’ll be the firm’s front desk receptionist, work I was doing at the part-time gig and really enjoyed. Having a regular paycheck will be most helpful in getting me back on solid financial ground. It won’t be enough, especially before July, to pay off the debt from e-publishing Perceval’s Secret, so unless I win the lottery some time soon, the GoFundMe fundraising campaign will continue. I also have substantial personal debt that I’ll be paying off for a long time.

I will be reading a lot during this transition, however, and I’ve already gotten some ideas for how to solve various problems with short stories I have in draft form. In the meantime, please watch for my return, and please help by donating to Taking Perceval to the Next Level!

Update: Taking Perceval to the Next Level

After 27 days, my Taking Perceval to the Next Level fundraising campaign at GoFundMe has raised $530. I need another $8370 to meet my goal.

My deadline for paying off the debt is May 30. The $0 interest promotion ends shortly thereafter and I’ll be back to paying off interest as well as the principal.

I’d love nothing better than to put this baby to bed sooner rather than later. Not long after I launched this campaign, I received an e-mail that still haunts me, calling this campaign “online begging.” Perhaps it is. Or perhaps it’s an opportunity to be generous, to do something nice for someone who is in need, or to invest in a writer who’d really like to get Perceval’s Secret published as a paperback.  That won’t happen until I’ve paid off my debt.

Taking Perceval to the Next Step GoFundMe Page

Click HERE to donate!

At this blog, I have an Appreciation page where I’ll list everyone who has helped with donations. I’ve run a promotion with giveaways at Facebook, and I plan to run another one soon. I’ll let you know when the next Facebook promotion goes live.

In the meantime, please consider a small donation to this campaign. Every little bit helps!

Thank you!

C. C. Yager